Vice President of AEC, Business Strategy and Marketing
The gap between digital imagination and constructed reality is rapidly closing. Three-dimensional modeling now overlaps with 3-D fabrication. Some of today’s most exciting tall buildings could not have been conceived, let alone built, without parametric design software. So what’s next? There are still great challenges to resolve. Tall buildings require incredible amounts of material and labor, and financial deadlines are becoming tighter. The safety of those on-site cannot be compromised. The digital tools becoming available today won’t replace us, but they won’t work better for us unless we rethink the process of how tall buildings are designed and built. Here, a framework is proposed for making that happen.